Location: The Truman Brewery, East London on 7-8 July with 4,000+ industry leaders.
A great reminder of the power of real connection, especially after everything that has happened during the past year. Having said that, 2021’s MAD//Fest will also offer attendees the opportunity to watch all the action from afar with a virtual ticket.
MAD//Fest London 2021 have transformed a giant East London car park into an outdoor summer festival under a giant canopy…because you just can’t trust the weather!
It will be a “unique summer festival experience” that brings the industry together to explore the latest trends, innovations and brand strategies in the marketing industry.
There will be 150+ global CMOs, challengers, futurists, agency leaders, activists and media powerhouses across 5 stages tackling the festival theme: ‘Where Do We Go From Here’.
This year’s event will feature a dedicated creative stage for the first time, with topics that cover tech, innovation, experience and media.
MAD//Fest London’s successful PITCH//IT initiative, in which start-ups pitch for £20k pilots from the world’s top brands, is also back. In November 2020, The Q and Spirable secured £20k pilots from Diageo and McCormick respectively after competing in a virtual edition of PITCH//IT at MAD//Anywhere.
MAD//Fest London is so much fun, it brings together marketing, media, tech and creatives and with 2020 being such a tough year for everyone in the industry this is going to be a great opportunity to get together, share ideas and gather valuable insight on what the future looks like for businesses.
If you’d like to discuss where contextual and native advertising fits in your 2021 plan, come and find us or get in touch!